Biz With These Hot Tools
Every week I get emails asking me what system I use to send out my ezine
or how to put audio on your web site. This last week I must have answered about
30 of those emails - so I figured I might as well save the rest of you the
hassle of emailing me and just give you all the scoop on the cool tools I'm
using. So here is goes.
"What program do you use to send your ezine?"
There is a number of systems for sending out your online newsletters, but
once I started using
www.KickStartCart.com I got hooked! And here is why:
It completely automates my subscribe/unsubscribe process so that I
don't ever have to think about it.
It gives me unlimited sequential autoresponders
(automated email replies)
It allows me to easily broadcast my ezine
with just a few clicks of the mouse.
It makes creating input forms for my web site
as easy as 1-2-3.
It allows me to track how many subscribers
actually read my ezine and monitor how many messages get "bounced".
I gives me a shopping cart to automate the sale
of information products, services and seminars right from my web sites.
I can use one system and connect it to all
my web sites.
It provides me with an "affiliate module" so
that other people can automatically register to become my "independent sales
There is a whole lot more of other, more advanced tools to monitor and
measure my online marketing efforts.
Frankly, I used to recommend a different
system to clients who were just getting started online because I wanted to help
them save a few bucks. What a mistake! If you are serious about promoting your
services online - you've got to get serious about the tools you are using. In my
www.KickStartCart.com is a must (take advantage of the free trial)
"I like how you put the recording of your voice on your web site... How did you
When Armand Morin came up with his
www.AudioGenerator.com I didn't like the idea of paying a monthly fee
just to have my voice on my web site. So I found another service and for a $100
I purchased a complete system. Well, about a month later I still subscribed to
Here is why:
There is no need for any additional recording equipment. You can use a
telephone to record professional quality audio messages. If you can leave a
voicemail you can use AudioGenerator.
It is super easy to add to my web site or email.
Without any programming skills, anyone with just a basic knowledge of web sites
can do this. Or you can simply email a "snippet of code" to your web master and
it will take him or her no more than two minutes to add it to your site - that's
how easy it is. But that's still not the best...
I can easily record and send an online "audio
postcard". The last one I did, took less than 10 minutes to create and send
out to 5,000+ people (all with no additional cost on my part!)
I now have a private, toll-free testimonial
collection hotline. Clients can record an audio testimonial for me as simply
as leaving me a voicemail.
Again, this is just a tip of the iceberg. If you are selling on eBay, want to
greet your web visitors with your own voice message, or need to collect client
testimonials easy -
www.AudioGenerator.com is the only way to go. Take advantage of their $1
test for 20 days!
"This survey was really cool! How did you put it together?"
I have to tell you - this is probably the coolest tool of them all. I first
www.AskDatabase.com to collect feedback from web visitors when promoting
a seminar earlier this year.
It's essentially a web based data base compiler.
It allows me search the data for specific words, analyze density of specific
words among all the responses, eve export the data to an Excel spreadsheet.
If you are thinking so what's the big deal about this, let me put it in the
proper perspective for you. Have you ever said to yourself: "Boy, I wish there
was a way to get inside my customer's head and figure out what they are
thinking?" Well, that's exactly what AskDatabse.com allows you to do.
the exact thought process and the language your customers are using when they
talk about their problems. Find out specifically what aspects of the problem
they want to solve the most, etc., etc. Can you begin to see how powerful this
Frankly, I only wished that I used it a lot more a lot earlier! A
critical tool to have for any business. It doesn't matter if you are just
getting started or if you've been in business for a while. It's a real
revelation to read you customers' mind!
Take advantage of their $1 for 20 days trial offer!
How do I promote and sell my services online?
There is really only one product that I'll recommend to you without any
hesitation - "Make
My Knowledge Sell" and "Make
My Site Sell" by Ken Evoy. This is almost like an encyclopedia of online
Ken doesn't leave anything out. You'll learn how to extract the
knowledge you already have, publish it and market it online. Find out how to
successfully build a site, submit it to search engines, write persuasive sales
copy and more. At just about $30 this is the best investment you'll ever make in
Well, there you have it - serious tools for serious entrepreneurs. I hope
that you'll find this information helpful.
(c) 2004 Adam M. Urbanski
ABOUT THE AUTHOR
Adam Urbanski, the Marketing Mentor, helps Independent Service
Professionals and Small Business Owners attract more clients. For more
promotional tips and a FREE 32-page marketing guide go to
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